Shared by @GemsOfBollywood — Estimated truth: Actual sales – 160 crore * 40% =…

Shared by @GemsOfBollywood — Estimated truth:

Actual sales – 160 crore * 40% = 64 crore
Minus 60 – 70 crore additional last min promo expense

Overall, a zero sum game at best
#Disaster

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